Branding
A unified communications program is central to our ability to build public awareness about our institution and to demonstrate our impact on and relevance to people’s lives.
This guide brings together everything you need to communicate about UT Health San Antonio. It creates a framework in which all parts of our institution can be presented to the world with a unified look and feel, while maintaining the individuality that we value.
As the region’s only academic health center, UT Health San Antonio delivers more than 2.5 million patient visits annually. It is a vital and visible presence in the San Antonio community. The brand and logo represent exceptional patient care, groundbreaking clinical research and our impact on community health — values that define our mission. Dive into the core positioning of UT Health San Antonio and how it translates into messages that resonate with key audiences.
Here are guidelines for applying our visual identity across multiple platforms. Find templates for presentations, email signatures, letterhead and more.
The UT Health San Antonio brand defines us as a leading academic health center — dedicated to advancing the future of healthcare. Our visual identity expresses this through our colors, typography, logo system, photography and design. It reflects our legacy of excellence across all missions and should be applied with care, consistency and purpose.
A logo is the face and signature of our brand. The consistent use of our logo plays a critical role in our identity system by building greater recognition throughout the community and the world. Logo downloads are available to faculty and staff for use in marketing and informational materials.
This website provides resources to help you implement the UT Health San Antonio brand identity—defining who we are, who we serve, and how we present the best of ourselves to the world.